PR Kits & Influencer Boxes

The box is the marketing.

A PR kit gets opened on camera, which makes it the only packaging that arrives with an audience. We build kits that know they are being watched.

We design and manufacture custom PR boxes for beauty, fragrance, fashion, and food brands, from 100-unit influencer sends to 2,000-unit launches. Design is included in every project, and a kit runs concept to delivery in as little as 4 to 8 weeks.

A shallow red rigid box with a circular die cut well and a printed card seated inside it

Built to be shared.

Rigid PR Box

The premium standard. Built on rigid greyboard construction with custom wrap, foil stamping, magnetic or lid-and-base closure. Designed to be kept long after the campaign ends.

Magnetic Closure Mailer

A hinged box with concealed magnets. Satisfying open, compact footprint. The most popular format for beauty and fragrance influencer sends.

Drawer Kit

A sliding tray that reveals products in sequence. The slow pull is the point, and it films beautifully.

Collapsible Gift Box

A rigid box that ships flat and assembles in seconds. Lower shipping cost, same premium feel. Ideal for high-volume campaigns where logistics matter.

A long black rigid box set on an angle, the brand name and a line of display type printed in white across the lid and spine

What goes inside a PR kit.

Every product, card, and extra gets its own fitted place, so the unboxing happens in the order you meant it to.

A circular die cut well in a red board insert, a printed card seated flat across it

Custom Inserts

EVA foam, die-cut cardboard, vacuum-formed trays, or paper-wrapped fittings. Sized to each product.

A sheet of tissue paper printed with a repeating monogram, laid over a dark surface

Branded Elements

Welcome cards, lookbooks, QR codes, stickers, ribbon, tissue paper. Integrated into the box structure.

A glass bottle lying in an orange lined tray, the black lid resting across the front of the box

Product Protection

Glass, ceramics, and delicate pieces held still all the way to the doorstep.

A red lid embossed with an all over heart pattern, the brand name stamped across it in gold foil

Seasonal Variations

Same brand DNA, fresh design each campaign. We maintain your visual language across seasonal rotations without starting from scratch.

Built for brands on deadline.

Beauty brands, fragrance houses, PR agencies, and fashion labels bring us a launch date, and we work backward from it. One point of contact, design included, and a kit in your hands before the campaign goes live.

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A cream rigid box with the lid lifted off and set in front, a glass jar standing in the fitted base

Built to be opened on camera.

Tell us the products and the send date. You'll get back a kit designed around both, and the first sample in 10 to 15 days.

Start the campaign
A red lid laid beside the open base of a rigid box, the brand name blind printed on both

PR box pricing depends on size, construction, materials, inserts, and quantity. A rigid magnetic-closure PR box with foil stamping and a custom insert starts from around $8 per unit at quantities of 100 to 500 units, and comes down as volume rises. Every OFF.PACKAGING campaign gets an itemized quote.

PR kits run from 100 units, which is the exception to our 1,000-unit standard minimum and makes targeted seeding programs workable. Larger launches scale to thousands of units on the same specification.

Prototyping takes 7 to 10 days. Brooklyn production runs 3 to 4 weeks from approved design. Reach out as early as you can, even before the campaign is final, and we will build the schedule backward from your send date.

Design is included in every OFF.PACKAGING project. You share your brand guidelines, campaign concept, and product list; we handle structural design, graphic layout, and production-ready artwork, with no separate design fees. If you have a designer, we work with them and prepare the files for manufacturing.

Yes, and most brands do. Three or four campaigns a year, each with a different product mix and season, all in the same brand language. Returning campaigns move faster because the structural work is already on file.